IIt all started with one hero product: the signature Brow Jam. Originally developed under a private label, the formula gained a loyal following. When the former owner stepped away, we saw an opportunity, not just to continue the product’s legacy, but to elevate it. We acquired the rights to the original formulanand began building the brand as it is today.

Driven by an obsession with ingredients, performance, and luxury, we expanded our line to reflect a deeper philosophy: everything we apply to the brows deserves the same level of care, refinement, and attention as premium skincare. Each product is a fusion of skin-loving ingredients, meticulous craftsmanship, and elevated aesthetics. Some items are even handcrafted, infusing the collection with a level of care that mass production simply cannot replicate.